“The goal of communication
is to induce the audience some belief about the past, present or future” –
Richard Buchanan – Declaration of design (1985)
“Any advert in public
space that gives you no choice whether you see it or not is yours. It’s yours
to take, re-arrange and use” – Banksy.
The idea of Culture
Jamming is to kind of “bully” advertisements if you like and create alternative
meanings to well known adverts.
Here are some great
examples of culture Jamming: